Advent Blog

CMT shows off custom exhibit at CMA Music Fest

by Advent Results

Objective
The CMA Music Fest is the place to be for everything country music. CMT wanted to make a great showing, and asked Advent to help them display their brand with a custom exhibit that included a stage, a red carpet, and one big set of vehicle graphics.
Solutions
Advent helped CMT by designing a custom exhibit with […]

Mississippi State brands football facilities

by Advent Results

Objectives
New Mississippi State Head Football Coach Dan Mullen wanted to create energy and excitement about his football program. To do this, MSU needed to update the football offices and locker room to reflect the heritage of the MSU program, as well as Coach Mullen’s vision for his new team. The offices needed to speak to […]

Mississippi State Football updates locker room, football offices

by Luke Flener

With a new coach and a new attitude, Mississippi State Football wanted a facilities update to reflect their new personality.
Here’s a sneak peak of some of the brand space transformations. We’ll have a full case study up soon.
*UPDATE: Case Study found here.

New brand space case studies

by Luke Flener

Just wanted to point out 2 new case studies up on the brand spaces portion of adventresults.com.

JA Integrated Thinking is a Nashville-based advertising agency that asked Advent to help them with their new space. The case study can be found here.

We’ve also uploaded the Lipscomb University Dining Hall. Lipscomb wanted their dining hall to reflect […]

JA recieves new brand space from Advent

by Advent Results

Objectives:
JA Integrated Thinking works with some of the biggest brands in the world in fast food, banking, sports and entertainment industries. JA asked Advent to develop a space that reflects their commitment to their clients and their commitment to creativity.
Solutions:
Advent helped JA fabricate their brand space by using different elements and textures, helping JA tangibly […]

Dining Hall gets served a taste of design

by Advent Results

Objectives:
Lipscomb asked Advent to create a better dining experience for students, faculty, and visitors to the university. They also wanted to use the dining hall as a place for key messaging, and a showcase of what their campus is all about.
Solutions:
Advent delivered Lipscomb a dining hall makeover that truly expressed the Lipscomb brand. The Spirit […]

Cutting Tradeshow Costs: A Case Study

by John Roberson

Advent recently had the opportunity to help a publishing company with a 20 x 30 exhibit.
They owned an exhibit and all they knew how to do was take their big, heavy exhibit to the tradeshow. The cost of ownership was weighing them down. Every time they wanted to use the exhibit, they had to pay […]

Increasing Your Tradeshow ROI

by Advent Results

Tradeshows are not just about the giveaways. Shopping for trinkets to give potential customers is often an overwhelming experience, but there is more to increasing your return-on-investment from tradeshows than just odds and ends for people to throw away.
For a typical buyer from a mid-sized firm who is attending a tradeshow, the pens, notebooks, and […]

Event Marketing At Sundance Film Festival

by Advent Results

Consistently, the Sundance Film Festival plays host to some of the most innovative event marketing campaigns on the planet. This year was no exception.
The festival attracts more than 46,000 visitors every year and reaches more than 400 million people worldwide. The Sundance Institute, which runs the festival, allows sponsors to occupy designated suites and either […]

Lipscomb University College of Pharmacy

by Advent Results

Objective:
Lipscomb University asked Advent to create an engaging brand space for the College of Pharmacy in their newly renovated Burton Building. With the pharmacy school celebrating its first class, they wanted to develop a space that communicated the vision of the school.
Solution:
Advent designed an interactive welcome wall in the lobby of the front entrance. The […]