Advent Blog
J&A recieves new brand space from Advent
by Advent Results
Objectives: J&A Integrated Thinking works with some of the biggest brands in the world in fast food, banking, sports and entertainment industries. J&A asked Advent to develop a space that reflects their commitment to their clients and their commitment to creativity. Solutions: Advent helped J&A fabricate their brand space by using different elements and textures, […]
Dining Hall gets served a taste of design
by Advent Results
Objectives: Lipscomb asked Advent to create a better dining experience for students, faculty, and visitors to the university. They also wanted to use the dining hall as a place for key messaging, and a showcase of what their campus is all about. Solutions: Advent delivered Lipscomb a dining hall makeover that truly expressed the Lipscomb brand. […]
Cutting Tradeshow Costs: A Case Study
by John Roberson
Advent recently had the opportunity to help a publishing company with a 20 x 30 exhibit. They owned an exhibit and all they knew how to do was take their big, heavy exhibit to the tradeshow. The cost of ownership was weighing them down. Every time they wanted to use the exhibit, they had to […]
Increasing Your Tradeshow ROI
by Advent Results
Tradeshows are not just about the giveaways. Shopping for trinkets to give potential customers is often an overwhelming experience, but there is more to increasing your return-on-investment from tradeshows than just odds and ends for people to throw away. For a typical buyer from a mid-sized firm who is attending a tradeshow, the pens, notebooks, and […]
Event Marketing At Sundance Film Festival
by Advent Results
Consistently, the Sundance Film Festival plays host to some of the most innovative event marketing campaigns on the planet. This year was no exception. The festival attracts more than 46,000 visitors every year and reaches more than 400 million people worldwide. The Sundance Institute, which runs the festival, allows sponsors to occupy designated suites and […]
Lipscomb University College of Pharmacy
by Advent Results
Objective: Lipscomb University asked Advent to create an engaging brand space for the College of Pharmacy in their newly renovated Burton Building. With the pharmacy school celebrating its first class, they wanted to develop a space that communicated the vision of the school. Solution: Advent designed an interactive welcome wall in the lobby of the […]
Pop Up Shops: The New Horizon of Experiential Marketing
by Advent Results
A new article in Business Week notes the rise of ‘Pop Up Shops’ around the country. Ever watchful for a new way to connect with audiences, brand marketers have developed the concept of the ‘Pop up Shop,’ (a short running retail space strategically placed to be most accessible to the store’s core demographic). Mixing the […]
The Value Of Tradeshows
by Advent Results
Exhibiting at a trade show is the best way to connect to with your consumers through event marketing. Trade shows give you the opportunity to not only show your product or describe your service, but also create that all important first impression. A Simmons Marketing Research Bureau study has found that 91% of attendees rank […]
Experiential Marketing In 2009
by Advent Results
We at Advent like to think of ourselves as experts in experiential marketing, and if there ever was a time to dive into that world, this would be it. Marketing on a whole has taken a more personal, casual turn in the last year or so, encouraging you as a company to engage more with […]
D1 Little Rock highlights Advent’s brand spaces work
by Advent Results
D1 Sports Fitness asked Advent to design and fabricate branding elements for their Little Rock location. The goal was to clearly define the D1 brand and communicate it through elements that could easily create brand awareness. Advent designed various treatments and methods to implement the D1 brand into their Little Rock location. Stand-off graphics, vinyl […]